Facebook Launched New App for Payment Services “Facebook Pay”


Yesterday, Facebook, the widely used messenger portal, has launched “Facebook “Pay that can be used for payment services across its platforms such as Whatsapp and Instagram. And this can be done even while using the app. The company said the payment on the app can be done through a PIN-based option or biometrics using one’s smartphones. The service shall be made available this week in the US. In the earlier instance, the company said it aims to integrate its messaging infrastructure.

The social networking tool said the company will collect the user’s database such as the payment mode used, date of billing, amount and contact details and the same will be used for showing targeted advertisements to users. Through this app, Facebook Pay accepts most major credit and debit cards, as well as PayPal.Facebook already launched users to send money through the Messenger app. But with Facebook Pay, users will be able to send money via other Facebook apps. To start, it’s rolling out on the core Facebook and Messenger apps, but will be added to Instagram and WhatsApp in the future.

While across the globe, “People already use our apps to shop, donate to causes and send money to each other,” the company said. “Facebook Pay will make these transactions easier while continuing to ensure your payment information is secure and protected.”
It’s also a step towards Facebook’s aim of linking its family of apps together. Earlier this year, Facebook said it’s working on a way to allow WhatsApp, Instagram and Messenger users send messages to each other. Critics see the move as protection against antitrust scrutiny the company has received from government agencies and proposals to break the company up.